Tonic Active Wear

Strong. Smart. Beautiful. Nothing feels like Tonic.

  • 51


  • 2 lines

    Yoga & Tennis

  • Competing

    Against Giants


Our Their

Our work with Tonic Active involved branding the organization at every level. From working with professional athletes and tennis superstar Martina Hingis to making sure the fabrics used had marketable names. Every aspect of our work with Tonic required a careful analysis of customer data to ensure we made the most informed decisions and that the brand spoke to its intended audiences, regardless of the culture or language barriers, across 51 countries.

Gonzalo Alatorre Founder/Creative Principal, é

The Etude Digital team pushed us to establish a more confident voice and brand identity, and the outcome completely exceeded our expectations. From our B2B marketing effort to our public-facing marketing material, our brand touchpoints are a true representation of who we are.

Leopoldo Gutierrez Tonic Active Wear, CEO

To achieve with Tonic would be to make many women happy, whether it is little girls just starting with the sport or country club ladies who are out there having a good workout. The outfit influences the match. You go out there, you feel comfortable, in a way you do give a better performance. As a female athlete, you always have to look for comfort, which is very important; everything has to be 100%.

Martina Hingis

Multiple Grand-Slam Champion and Tonic Ambassador

Are you a change maker?

If you are looking to help our clients change the world, take on new challenges, and work with people that value your professional development, let's talk!

Back to Our Work


Let's talk about you

If you are tired of your organization being underrepresented, let's talk about your business objectives.

We would love to hear your vision

Visit or Call

30 E 6th Avenue, Suite #300
Vancouver, BC V5T 1J4
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